Sift Media is 15!

On Thursday 6 October Sift celebrated it’s 15th anniversary with a party for clients and long-standing friends and contacts at the very fine Goring Hotel in London.

Sift, the parent company of what is now Sift Media, Sift Groups and PracticeWEB, was started by Ben Heald in 1996 in the midst of the dotcom bubble. You can read about the history of Sift in more detail and in Ben’s own words here.

Whilst ‘celebrities’ (a jockey and an ex-politician) gathered in the hotel bar, the real party was downstairs in the garden room which quickly filled up with familiar faces and key contacts from Sift Media, Sift Groups and PracticeWEB. It was a rare opportunity to mix clients and contacts from across all three business units.

The champagne flowed and great conversations were being had around the room, cementing key business relationships and developing new ones.

An hour into the party, Ben gave a very honest and insightful history of the company in a speech, describing some of the biggest ups and downs that Sift has experienced in the last 15 years. However, the result of all the hard work over that time is that we are now on the cusp of growing further, expanding into new markets and there is a feeling of great positivity and possibility throughout the company. Ben’s entrepreneurial spirit still informs much of what we try to achieve and how we try to go about our day to day tasks. We encourage new staff to be innovative and full if new ideas and it is this approach that has driven the company to be so successful today.

Everyone had a great time on Thursday and it was a lovely way to share our success with our clients and to say thank you for their on-going support.

We look forward to many new opportunities in the years to come and raise our glasses to another fantastic 15 years of success.