About us
Sift Media is one of the UK's leading online publishers, connecting with business professionals through information, insight and innovation.
To our readers we are the premier online source for analysis and authoritative insight on accounting, finance, HR, training, IT, marketing, Public Sector, small business, customer management and knowledge management. To our advertising clients we offer a unique engagement model with solutions from industry analysis, thought leadership, branding and interaction with industry professionals to response, lead nurturing, conferences, awards and other live events.
Clients
Latest content
The live headlines below highlight the features currently appearing on the titles in the Sift Media portfolio. Click on a title for more details.
- New event brings social customer discussion to London
- Behavioural advertising legislation: We're using a sledgehammer to crack a nut
- Deloitte announces Salesforce.com partnership
- News: Recruitment boost planned for apprentices
- Powers to tackle PAYE dodgers come into force
- Insight: How is elearning used across Europe today?
- Anti-macro campaign seeks supporters
- Search for the cure to Excel hell
- News: Plans for first national skills show announced
- Infographic: Silver start-ups lead the way in UK's entrepreneurial resurgence
- Channel integration and the customer experience: What's going wrong?
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Latest blog
Learning to swim: when advertisers take part in a community!
Henry Osadzinski - Community Manager - 6 February 2012Introducing a client’s advertising campaign to an established community can be a nerve-wracking experience. Balancing expectations on either side is crucial to avoid any potential negative feedback and, at worst, messy confrontations. As with so many things, proper planning is key and this month the Community Team have been brainstorming the most important information to present to both client and community to help everything run as smoothly as possible and to ensure the campaign is beneficial to all involved.
Video
Video is a highly engaging way to digest content online. You can view details of 'The Pitch 2011' below, but more and more clients are using video as part of an integrated campaign. Contact us for details.
