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    Henry Osadzinski - Community Manager's picture

    Learning to swim: when advertisers take part in a community!

    Henry Osadzinski - Community Manager - 6 February 2012

    Introducing a client’s advertising campaign to an established community can be a nerve-wracking experience. Balancing expectations on either side is crucial to avoid any potential negative feedback and, at worst, messy confrontations. As with so many things, proper planning is key and this month the Community Team have been brainstorming the most important information to present to both client and community to help everything run as smoothly as possible and to ensure the campaign is beneficial to all involved.

Video

Video is a highly engaging way to digest content online. You can view details of 'The Pitch 2011' below, but more and more clients are using video as part of an integrated campaign. Contact us for details.

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